Lauren Romero

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I've spent more than two decades exploring the intersections of commerce, creativity, and humanity. As a macro-economics nerd and marketing research-based consultant, I've advised more than 30 Fortune 500 brands across numerous industries, including consumer packaged goods, retail, healthcare, property insurance, telecom, logistics, auto, nonprofits, government, and consumer technology. 

My research programs have informed strategic and executional details along the full chain to market and consumer path to purchase - not just as a consultant looking in from the outside, but also collaborating deeply within brand and sales teams in manufacturers, agencies, retailers, and CPG brokers. 

I learned firsthand how the systems and resources we rely on both succeed and fall short of meeting their intended purposes.

These challenges inspired me to guide AI tools in 

harnessing the power of commerce for the common good.

HAIven is an ecosystem where everyone — consumers, brands, and nonprofits — can thrive ethically and transparently. 

I’m excited to share this journey with you.

The best ideas come when we invite everyone to the table.